Full-Stack Meta Creative Strategist | Paid Trial to Full-Time
我们的客户不需要漂亮的广告。他们需要钱的广告。我们正在为我们的客户代名聘请美国业绩营销公司,在 Meta (Facebook 和 Instagram)上运行关联领先生成和电子商务活动。优惠主要是 B2C 和痛苦驱动的,在保险,金融,教育和电子商业等垂直领域,仅用于视频运动。你将写直接响应脚本和广告概念,研究它们的表现并改进它们。每天你会:· 用强大的疼痛驱动的子编写30秒的视频脚本和宣传复制,围绕观众想要逃离的事情构建。· 快速到转换问题,而不是讲一个缓慢的品牌故事。· 从广目标来看,信息是观众选择的。·阅读性能数据并决定下一步要测试什么。· 研究竞争对手的广告,然后创建新的东西,而不是复制它们。如果你:·了解 Meta 广告很好,包括创造性测试和算法如何响应不同的子。·写短篇,冲击式,转化专注的脚本。· 在角度,子和痛点中思考,享受寻找新内容。·他们有创造力和好奇心,更喜欢测试想法,而不是管理电子表格。·可以看一张简单的广告并解释为什么它会转换。· 使用 Tracker (RedTrack,Voluum,Binom),一个附属网络 (MaxBounty, Perform),间工具 (AdPlexity,Anstrex),经验限制垂直 (nutra,约会,金融)或经验管理自己的广告支出。·强大的 Meta (Facebook/Instagram) 广告经验或清楚地证明写 Meta 的能力。·相关的 Meta 组合或直接响应和脚本 (参见下面的广告). ·流利的口语和书面英语,包括短暂的电话检查。·可用 EST 兼容时间 [确认需要重叠,例如4+小时]. ·愿意参加付费试验。如何申请:请仔细阅读以下三个项目。没有任何申请都不会被考虑。1.添加你的简历。选中候选人将被要求确认短语检查的电话号码。2.一个相关的组合。这意味着 Meta (Facebook/Instagram) 广告,直接响应脚本或你写过或制作的广告创意的真实视频例子,作为链接 (Google Drive,Notion,网站,Loom)或附件;他们不做静态广告。3.在你有它们的地方包含结果 (屏幕截图).
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Our client doesn’t need pretty ads. They need ads that make money.
We are hiring on behalf of our client, a US-based performance marketing company that runs affiliate lead generation and e-commerce campaigns on Meta (Facebook and Instagram). The offers are mostly B2C and pain-driven, in verticals such as insurance, finance, education, and e-commerce, in video campaigns only.
The role
You will write direct-response scripts and ad concepts, study how they perform, and improve them.
Day-to-day, you will:
· Write 30-second video scripts and ad copy with a strong pain-driven hook, built around something the viewer wants to run away from.
· Get to the conversion ask quickly instead of telling a slow brand story.
· Think in terms of broad targeting, where the message does the audience selection.
· Read performance data and decide what to test next.
· Study competitor ads, then create something new instead of copying them
You are probably a great fit if you:
· Know Meta ads well, including creative testing and how the algorithm responds to different hooks.
· Write short, punchy, conversion-focused scripts.
· Think in angles, hooks, and pain points, and enjoy finding new ones.
· Are creative and curious, and would rather test ideas than manage spreadsheets.
· Can look at a plain-looking ad and explain why it converts.
· Uses Tracker (RedTrack, Voluum, Binom), an affiliate network (MaxBounty, Perform), spy tools (AdPlexity, Anstrex), experience with restricted verticals (nutra, dating, finance), or experience managing your own ad spend.
- Strong Meta (Facebook/Instagram) ads experience, or a clearly demonstrated ability to write for Meta.
- A relevant portfolio of Meta or direct-response ads and scripts (see below).
- Fluent spoken and written English, including a short phone check.
- Availability for EST-compatible hours [confirm required overlap, e.g. 4+ hours].
- Willingness to take part in a paid trial.
How to apply: please read carefully
Every application must include all three items below. Applications missing any of them will not be considered.
1. Attach your CV. Shortlisted candidates will be asked to confirm a phone number for a short English check.
2. A relevant portfolio. This means real video examples of Meta (Facebook/Instagram) ads, direct-response scripts, or ad creatives you wrote or produced, shared as a link (Google Drive, Notion, website, Loom) or as attachments; they are not doing static ads.
3. Include results where you have them (screenshots, numbers, or a short description).
· What counts as relevant: Meta ads, direct-response or performance scripts, hooks and angles for lead gen or e-commerce.
· What doesn’t: general design or branding work, social media posts with no conversion goal, or a link to a generic profile with no ad samples.
4. A short note on why you think one of your portfolio ads worked
What happens next:
1. We review your CV and portfolio first. The portfolio is the first gate.
2. Shortlisted candidates receive a short personality assessment and a 2-minute phone call.
3. Candidates who pass are introduced to our client for a 10–15-minute chat.
4. Selected candidates start the paid trial.