Senior Meta Ads Specialist
关于 Huzzle 在 Huzzle,我们将杰出人才与英国,美国,加拿大,欧洲和澳大利亚领先公司的顶级机会联系起来。我们的客户包括创业公司,数字机构以及 SaaS,MarTech,FinTech 和 EdTech 等行业中的技术平台。不像外包代理机构一样,我们直接让你与客户一起工作,你是他们的团队中值得尊敬的成员。角色类型:全职参与:独立承包商工作总结 我们正在寻找一名拥有45年以上经验管理和扩展高性能 Facebook 和 Instagram 广告活动的高级 Meta Ads 专家。理想候选人是数据驱动的绩效营销人员,经过管理大量广告预算,优化营销活动以实现利能力和推动可测量的业务增长的经验记录。你应该非常熟练地掌握 Meta Ads Manager,观众定位,创意测试,转换跟踪和扩展策略。这是一个令人兴奋的机会,可以为不断发展的国际企业拥有付费社交运动,直接影响收入和客户收购。关键责任 · 竞争活动管理:计划,启动,管理和优化 Facebook 和 Instagram 中 Meta 广告运动。· 绩效优化:持续提高 ROAS,CPA,CPL,CTR 和转换率以最大限度地提高广告利能力。·预算管理:同时保持强大的业绩的重要月度广告预算管理和扩展。·创意策略:与创造性团队合作开发高转换广告创作者,消息传递和测试框架。·观众目标:构建并完善 prospektering,重定位和相似的受众战略。·跟踪 & 归属:实现和解决 MetaPixel 问题,转换 API (CAPI),以及转化追踪。·A/B 测试:执行结构化的实验跨创意人员,观众,放置和竞选策略。·分析 & 报告:监测业绩,确定机会并提供可行的见解和建议。· 扩展策略:制定和执行战略以扩大赢得竞选活动的规模,同时保持效率。· 多功能合作:与营销,创意和领导团队密切合作,将付费媒体运动与商业目标结合起来。要求 · 45年以上经验证明管理 Meta 广告 (Facebook 和 Instagram)竞选活动。· 展示。
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About Huzzle
At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team.
Role Type: Full-time
Engagement: Independent Contractor
Job Summary
We are looking for a Senior Meta Ads Specialist with 4–5+ years of hands-on experience managing and scaling high-performing Facebook and Instagram advertising campaigns.
The ideal candidate is a data-driven performance marketer with a proven track record of managing substantial advertising budgets, optimizing campaigns for profitability, and driving measurable business growth.
You should be highly skilled in Meta Ads Manager, audience targeting, creative testing, conversion tracking, and scaling strategies.
This is an exciting opportunity to take ownership of paid social campaigns for a growing international business and make a direct impact on revenue and customer acquisition.
Key Responsibilities
- Campaign Management: Plan, launch, manage, and optimize Meta advertising campaigns across Facebook and Instagram.
- Performance Optimization: Continuously improve ROAS, CPA, CPL, CTR, and conversion rates to maximize advertising profitability.
- Budget Management: Manage and scale significant monthly advertising budgets while maintaining strong performance.
- Creative Strategy: Collaborate with creative teams to develop high-converting ad creatives, messaging, and testing frameworks.
- Audience Targeting: Build and refine prospecting, retargeting, and lookalike audience strategies.
- Tracking & Attribution: Implement and troubleshoot Meta Pixel, Conversions API (CAPI), and conversion tracking.
- A/B Testing: Execute structured experiments across creatives, audiences, placements, and campaign strategies.
- Analytics & Reporting: Monitor performance, identify opportunities, and provide actionable insights and recommendations.
- Scaling Strategy: Develop and execute strategies to scale winning campaigns while maintaining efficiency.
- Cross-Functional Collaboration: Work closely with marketing, creative, and leadership teams to align paid media campaigns with business objectives.
Requirements
- 4–5+ years of proven experience managing Meta Ads (Facebook and Instagram) campaigns.
- Demonstrated success in scaling paid social campaigns and delivering measurable ROI.
- Advanced proficiency in Meta Ads Manager and Meta Business Suite.
- Strong understanding of campaign structures, bidding strategies, audience segmentation, and conversion optimization.
- Experience managing substantial advertising budgets with clear performance accountability.
- Strong knowledge of Meta Pixel, Conversions API, attribution models, and event tracking.
- Experience developing creative testing strategies and identifying winning ad concepts.
- Strong analytical skills with the ability to interpret campaign data and make informed optimization decisions.
- Familiarity with Google Analytics 4 (GA4), Google Tag Manager, and reporting dashboards.
- Excellent English communication skills, both written and verbal.
- Ability to work independently, take ownership of results, and thrive in a fast-paced remote environment.
Nice to Have
- Experience managing Meta Ads for eCommerce, DTC brands, lead generation businesses, or digital marketing agencies.
- Experience with Shopify, landing page optimization, and conversion rate optimization (CRO).
- Familiarity with third-party attribution platforms such as Triple Whale, Hyros, or Northbeam.
- Experience managing six-figure monthly advertising budgets.
- Meta Blueprint certifications.
- Experience mentoring junior media buyers or leading paid social strategy.
Benefits
💻 Fully Remote: Work from anywhere with international teams
🤝 Peer Community: Connect with high-performing sales professionals in our network
🧭 Ongoing Support: Receive guidance from Huzzle before and after placement
💰 Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals
Originally posted on Himalayas