Performance Marketer
这是一个远程职位。我们正在寻找一个以结果为导向的绩效营销人员,加入我们的创新和快速增长的澳大利亚客户之一。这是一个有经验丰富的人员通过付费广告策略扩展业务的令人兴奋的机会,特别是在谷歌广告,Meta Ads 以及创造性方向上。理想候选人将带来证明能够推动转换,优化竞选性能,对业务增长产生可测量的影响。责任:· 在 Google 广告和 Meta (Facebook & Instagram) 等平台开发,实施和优化表现营销活动。· 进行关键词研究,观众细分和竞争对手分析以建立高性能广告策略。·提供创意方向并与设计师合作,开发符合品牌信息和有效转换的广告创造者。·分析和报告活动绩效指标,包括 ROAS,CPC,CTR 以及整体转换率,并提供可行的建议。·不断测试和重复创意,拷贝和目标来实现运动目标。·有效管理预算,确保广告的最大 ROI. ·保持更新平台支出算法变化,行业趋势和新功能来维持竞争优势。· 营销,商业,广告或相关领域的学士学位 (优先但不强制). · 在 Google Ads, Facebook Blueprint 或相关平台中获得证书是优势。· 2~4年的绩效营销经验,专注于 Google Ads 和 Meta Ads. · 很了解 Google Ads Manager,Facebook Ads Manager 和绩效营銷工具 (例如 Google Analytics, Tag Manager). · 建立并管理高 ROI 的竞选活动的能力以及满足 KPI. · 数字广告创意开发知识,包括广告格式,视觉和复印最佳实践。· 经验 A/B 测试,观众定位和竞选优化。· 有能力解释数据并以清晰可操作的方式呈现见解的分析思维方式。· 与团队和外部合作伙伴有效协作的能力强大的沟通技能。·熟悉电子商务,D2C 或类似行业是一个好处。
查看英文原文
This is a remote position.
We are seeking a results-driven Performance Marketer to join one of our innovative and rapidly growing Australian-based clients. This is an exciting opportunity for someone with a strong background in scaling businesses through paid advertising strategies, particularly across Google Ads, Meta Ads, and creative direction. The ideal candidate will bring a proven ability to drive conversions, optimize campaign performance, and make a measurable impact on business growth.
Responsibilities:
- Develop, implement, and optimize performance marketing campaigns on platforms such as Google Ads and Meta (Facebook & Instagram).
- Conduct keyword research, audience segmentation, and competitor analysis to build high-performing ad strategies.
- Provide creative direction and collaborate with designers to develop ad creatives that align with brand messaging and convert effectively.
- Analyze and report on campaign performance metrics, including ROAS, CPC, CTR, and overall conversion rates, and provide actionable recommendations.
- Continuously test and iterate on creatives, copy, and targeting to achieve campaign goals.
- Manage budgets effectively, ensuring maximum ROI for ad spend.
- Stay updated with platform algorithm changes, industry trends, and new features to maintain competitive edge.
Requirements
- Bachelor’s degree in Marketing, Business, Advertising, or a related field (preferred but not mandatory).
- Certifications in Google Ads, Facebook Blueprint, or related platforms are an advantage.
- 2-4 years of proven experience in performance marketing, with a focus on Google Ads and Meta Ads.
- Strong understanding of Google Ads Manager, Facebook Ads Manager, and performance marketing tools (e.g., Google Analytics, Tag Manager).
- Demonstrated ability to create and manage campaigns that deliver high ROI and meet KPIs.
- Knowledge of creative development for digital advertising, including ad formats, visuals, and copywriting best practices.
- Experience with A/B testing, audience targeting, and campaign optimization.
- Analytical mindset with the ability to interpret data and present insights in a clear and actionable way.
- Strong communication skills to collaborate effectively with teams and external partners.
- Familiarity with eCommerce, D2C, or similar industries is a plus.
Benefits
- Competitive salary with opportunities for performance-based bonuses.
- Fully remote role with flexible working hours to support work-life balance.
- Work with a fast-growing, dynamic team with opportunities for professional development.
- Access to cutting-edge tools and platforms to optimize campaigns.
- Be part of an innovative company making a global impact.
At Teams Squared, we’re passionate about connecting talented professionals with opportunities that inspire them. Join this exciting role to work remotely, drive impactful campaigns, and grow with an ambitious team.
Note: Only shortlisted candidates will be contacted for further discussions.
Teams Squared is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Originally posted on Himalayas