Director of Enterprise Marketing
标签：Web3 Jobs •区块链营销工作 • Web3商业发展工作 • Web 3 总监职位 • 加密货币 Web3 JobsBlockstream 是由亚当·贝克博士和一群对比特币及其改变世界的潜力热衷的加密技术人员和工程师创立于2014年。今天，Blockstream 是领先的比特币公司，为企业，机构以及个人比特币用户提供尖端基础设施解决方案。我们开发行业领先的比特币自保解决方案，基于比特币的金融产品，二层扩展技术和企业级区块链基础设施。我们正在寻找一个企业营销总监来领导 Blockstream 公司企业商务部门的战略增长和合作伙伴关系。这一角色将通过媒体用户收购，生态系统集成以及全球市场上的零售分发推动机会。你将与营销，产品，设计，开发和执行团队密切合作，建立并管理支持长期的产品采用和收入增长的伙伴关系。理想候选人是自主创业者，拥有对消费者的比特币或金融科技产品的深厚经验，在加密生态系统中强大的网络以及确定和关闭高影响商业机会的能力。这一职位需要与交易所和硬件经销商，钱包集成者及支付平台等合作伙伴建立战略，执行和关系的混合。该职位向首席营销官报告并与产品领先人员，市场和通信团队密切合作。你将做什么 （责任）:开发和拥有企业跨产品线上进入市场策略，并使营销计划与业务目标保持一致。定义并精细化 Blockstream 公司在金融技术，财务服务和支付生态系统中提供的产品定位和信息。与产品管理和工程合作以了解和实现 沟通技术价值建议企业客户。与销售和商业发展合作伙伴，以实现收入增长，包括需求生成，基于账户的营销和客户参与计划。领导战略活动和思想领导倡议，使 Blockstream 成为企业比特币和区块链采用的可信赖合作伙伴。管理并指导一个小型的市场专业人员团队以及外部合作伙伴/机构。追踪和报告营销
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Tags: Web3 Jobs • Blockchain Marketing Jobs • Web3 Business Development Jobs • Web3 Director Jobs • Cryptocurrency Web3 JobsBlockstream was founded in 2014 by Dr. Adam Back and a group of fellow cryptographers and engineers who are passionate about Bitcoin and its potential to change the world. Today, Blockstream is the leading Bitcoin company, providing cutting-edge infrastructure solutions for enterprises, institutions, and individual Bitcoin users. We develop industry-leading Bitcoin self-custody solutions, Bitcoin-based financial products, second-layer scaling technologies, and enterprise-grade blockchain infrastructure.We are seeking a Director of Enterprise Marketing to lead strategic growth and partnerships for Blockstream’s Enterprise Business Unit. This role will drive opportunities via media user acquisition, ecosystem integrations, and retail distribution across global markets. You’ll work closely with marketing, product, design, dev, and executive teams to forge and manage partnerships that support long-term product adoption and revenue growth.The ideal candidate is a self-starter with deep experience in consumer-facing Bitcoin or fintech products, a strong network in the crypto ecosystem, and a proven ability to identify and close high-impact business opportunities. This role requires a mix of strategy, execution, and relationship-building with partners ranging from exchanges and hardware resellers to wallet integrators and payment platforms.This position reports to the Chief Marketing Officer and works closely with product leads, marketing and comms teams.What You’ll Be Doing (Responsibilities):Develop and own the enterprise go-to-market strategy across product lines, aligning marketing programs with business objectives.Define and refine product positioning and messaging that differentiates Blockstream’s enterprise offerings within fintech, financial services, and payments ecosystems.Collaborate with product management and engineering to understand and communicate technical value propositions to enterprise customers.Partner with sales and business development to enable revenue growth, including demand generation, account-based marketing, and customer engagement initiatives.Lead strategic campaigns and thought leadership initiatives that establish Blockstream as a trusted partner for enterprise Bitcoin and blockchain adoption.Manage and mentor a small team of marketing professionals and external partners/agencies.Track and report on marketing performance, pipeline impact, and market feedback to continuously optimize programs.What We Look For in You (Required Qualifications):10+ years of marketing experience, including at least 5 years in enterprise B2B or product marketing leadership roles.Proven success leading enterprise go-to-market efforts from strategy through execution.Strong background in technical marketing — able to grasp and communicate complex product capabilities clearly and credibly.Prior experience in SaaS, fintech, banking, or payments companies at the enterprise level.Excellent communication and storytelling skills, with a data-driven approach to decision making.Experience working cross-functionally with sales, product, and engineering teams.Bachelor’s degree in marketing, business, or a technical discipline (MBA or equivalent experience a plus).Familiarity with Bitcoin, blockchain, or crypto technologies and the broader digital asset ecosystem.Work EnvironmentThis is a hybrid position, with an expectation of 2–3 days per week in our Menlo Park office.🔒 Stay Safe from Job ScamsAll official Blockstream communication will come from an @blockstream.com email address. We will never ask you to share sensitive information or purchase equipment during the hiring process. If in doubt, contact us at Learn more about avoiding job scams here.Apply here 👉 Director of Enterprise Marketing