Marketing Manager
作为营销经理，你将负责弥合市场和技术之间的差距。你将负责确保公司使用的营销工具和技术有效，高效和适当整合。你需要熟悉各种营销技术，平台和自动化工具，并必须具备技术专业知识以充分发挥它们的潜力。责任：·与营销团队紧密合作，确定其技术需求，推最佳工具和解决方案。· 开发，实施和管理增强客户参与度，领先生成和转换的营销技术战略。·确保营销工具与其他系统和数据来源集成。· 对营销数据和指标进行研究和分析，以提供优化活动和策略的见解和建议。·监测和管理营销技术预算，合同和供应商关系。·保持最新的新兴市场技术和趋势，并评估其对业务潜在影响。· 为直接响应营销创造无过程。作为营销经理，你将通过提供有效利用营销工具和技术所需的技术专业知识来确保营销团队成功发挥关键作用。你将处于不断发展的营销技术景观的前沿，不断探索可以帮助团队实现目标的新工具和解决方案。如果你对技术和营销充满热情，并且有能力弥合两者之间的差距，那么这就是你的角色。要求 · 5年以上在营销技术或相关领域的经验 ·与营销自动化平台 Zoho,CRM 系统和分析工具的经验。· 强大的分析技能和数据使用能力来推动决策和战略 · 与跨职业团队合作的优秀沟通和协作技巧 · 一次管理多项项目并有效地优先考虑 · 经验至少3年处理营销专家团队。· 冷邮营销 · Facebook 广告知识和专业 · 设置点击道 · 直接响应市场 · 领先生成和转换方面的经验 · 从家工作永久性 · 早晨转班 · 在任职第一年的人气
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This is a remote position.
As Marketing Manager you will be responsible for bridging the gap between marketing and technology. You’ll be in charge of ensuring that the marketing tools and technologies used by the company are effective, efficient and properly integrated. You need to be familiar with various marketing technologies, platforms and automation tools, and must have the technical expertise to use them to their fullest potential.
Responsibilities:
· Work closely with the marketing team to identify their technology needs and recommend the best tools and solutions.
- Develop, implement and manage marketing technology strategies that enhance customer engagement, lead generation and conversion.
- Ensure marketing tools are integrated with other systems and data sources
- Conduct research and analysis of marketing data and metrics to provide insights and recommendations for optimising campaigns and strategies
- Monitor and manage marketing technology budgets, contracts and vendor relationships.
- Stay up-to-date with emerging marketing technologies and trends, and evaluate their potential impact on the business.
- Create seamless process for direct response marketing
As a Marketing Manager, you will play a critical role in ensuring the success of the marketing team by providing the technical expertise necessary to effectively utilise marketing tools and technologies. You will be at the forefront of the ever-evolving marketing technology landscape, constantly exploring new tools and solutions that can help the team achieve its goals. If you have a passion for technology and marketing, and the ability to bridge the gap between the two, then this is the role for you.
Requirements
- 5+ years of experience in marketing technology or a related field
- Experience with marketing automation platform Zoho, CRM systems, and analytics tools.
- Strong analytical skills and ability to use data to drive decisions and strategies
- Excellent communication and collaboration skills to work with cross-functional teams
- Ability to manage multiple projects simultaneously and prioritise effectively
- At least 3 years of experience handling a team of marketing experts.
- Cold email marketing
- Knowledge and exp in Facebook ads
- Setting up click funnels
- PROVEN EXPERIENCE IN DIRECT RESPONSE MARKETING
- EXPERIENCE IN LEADS GENERATION AND CONVERSION
Benefits
- PERMANENT WORK FROM HOME
- AU MORNING SHIFT
- HMO on your first year of tenure
- No weekend work
- Fun and engaging culture
Originally posted on Himalayas