付费社交总监
Paid Social Director
100% 远程职位
**基本薪资：** 115,000 - 125,000 美元
**总薪酬潜力：** 每年最高可达 135,000 美元，包括年度奖金。
负责在 Facebook、Twitter、Snapchat、Pinterest、YouTube 等网络上执行付费数字媒体活动的各个方面。这包括初步规划、实施、监控、优化、分析和报告。
该职位将作为客户的日常专家（SME），提供战略建议、分析和报告，并响应临时请求。你将负责定位客户，与我们的创意团队合作创建有吸引力和互动性的广告，并为客户提供出色的沟通、服务和活动表现。
其他职责包括：
- 制定媒体策略并构建付费媒体计划（包括受众定位和细分、信息传递、预算、优化等）
- 利用我们的实时数据仪表盘和多种报告工具，向客户传达活动表现并制定未来路线图
- 分析绩效数据并根据结论提供智能综合、解释和适当的行动计划
- 持续衡量和优化活动表现，同时建立基准并推荐未来的测试
- 与客户沟通活动的所有方面，包括规划、表现和项目状态
- 准备报告并向客户和管理层展示结果
- 保持对广告网络最佳实践和策略的最新了解（包括测试版、广告网络更新、创新机会等）
- 使用数据驱动的方法制定营销策略和营销计划，以支持和实现客户的业务目标
- 与所有客户建立有效的关系
- 收集消费者、竞争对手和市场状况的数据
- 需要市场营销或相关专业的学士学位。
- 需要 5 年以上在社交平台上的效果营销经验。
- 精通自动化工具（出价和定位）及广告创意测试工具。
- 具有在保持或提升表现 KPI 的同时扩大/增加活动支出的经验。
- 具有维护和增长大额支出账户的经验，包括大量优化和预算。
- 能够解决问题并构建复杂的项目结构。
查看英文原文
100% Remote Position
**Base Salary:** $115,000- $125,000
**Total Compensation Potential:** Up to $135,000 annually, including yearly bonuses.
Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. This includes initial planning, implementation, monitoring, optimization, analysis and reporting.
This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.
Additional Responsibilities include:
- Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
- Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road-map for the future.
- Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
- Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
- Communicate with clients on all elements of the campaign, including planning, performance, and project status
- Prepare reports and present results to clients and management.
- Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
- Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
- Build effective relationships with all clients
- Gather data on consumer, competitor, and market conditions
- Bachelor's degree in Marketing or related major required.
- 5+ years of performance marketing experience in social is required.
- Highly knowledgeable with automation tools (bidding and targeting) & ad creative testing tools.
- Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
- Experience in maintaining and growing large spending accounts with significant optimizations and budgets
- Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
- Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
- Ability to work in a fast-paced environment while managing time effectively
_Be cautious of fraudulent job postings, consulting offers, solicitations, or employment opportunities from questionable sources. These may be attempts to gather personal information or request payment for recruitment or training services._
_Jump 450 does NOT charge any fees for applications, processing, or training at any stage of the hiring process. All legitimate job openings are listed exclusively on our careers page:_ [_https://jump450.com/careers/_](https://jump450.com/careers/) _._
_If you have any concerns about the legitimacy of a message claiming to be from Jump 450, please reach out to us at hello@jump450.com before responding or taking further action._
**Our Mission**
We strive to empower outstanding people to exceed our client’s expectations by providing them with the best resources, merit-based incentives and tools to transform data into actionable insights. Join us on our purpose to provide scalable, strategic and indispensable value to our clients.
**About Jump 450**
Jump 450, headquartered in New York City, employs top talent globally. Best known for driving exceptional performance outcomes, we’ve scaled numerous companies, and turboscaled 13+ DTC brands from <$100m to 10 figures through data-driven digital advertising and growth hacks.
**The record:**
1. Acquired by Omnicom ( _NYSE: OMC_) a couple years back
2. Known as the “unicorn maker” tag in PE / VC circles.
3. Driven some crazy numbers ($2bn+ revenue, 400M+ clicks, 40M+ users generated for clients)
Jump manages ~$350mm+ in annual digital media and orchestrates a differentiated agency offering with a focus on: world class creative production, rigorous technical media optimization, customer journey development and robust measurement / analytics–to drive down CAC & extend LTV.
Our standout culture, commitment to employee development, team engagement, and exceptional perks and benefits are some of the reasons why prestigious publications such as Fast Company Magazine, Inc Magazine, and Agency Spotter's Top 30 Agencies 2021, along with Ad Age's Best Places to Work, have featured Jump. Additionally, we are proud to be ranked #899 on the Inc 5000 list and maintain a team member retention rate of over 90% for professional reasons.
**What We Offer:**
- Competitive salary with performance-based bonuses.
- Health, dental, and vision insurance.
- Paid time off and holidays.
- Opportunities for professional development and career growth.
- A creative and collaborative work environment where your ideas and contributions are valued.
**Additional benefits include**
- Medical, Prescription, Dental, & Vision Insurance Benefits
- Life and Accident Insurance Plans
- Short and Long Term Disability Plans
- Employee Assistance Programs
- Employee Purchase Programs with thousands of discounts available
- Family Forming Plans
- Secure Travel & Identity Theft
- Health Savings Account (HDS)
- Health Care Flexible Spending Account (FSA)
- Access to MetLife Legal Plan Services
- 401k Match Plans
- Commuter Transportation Benefits
- Access to Virtual Health Services such as Telaheath, 2nd.md and Calm App
- Paid Holidays (long weekends and end of the year closure)
- Flexible / Numerous PTO Days
- Half-Day Fridays All Year (Not Just in the Summer!)
- New MacBook Pros and additional office needs for reimbursement
- Communal Meeting Rooms and Standing Workstations are Available in our NY Office
- Company Events & Happy Hours
- 10 Week Paid Parental Leave
- Tuition Reimbursement Of Up To $5,000 per calendar year