市场运营主管
Head of Marketing Operations
我们是谁
关于 Stripe
Stripe 是一家为 businesses 提供金融基础设施的平台。数以百万计的公司——从全球最大的企业到最具雄心的初创公司——都使用 Stripe 来接受支付、增长收入并加速新的商业机会。我们的使命是提升互联网的 GDP，而我们面前还有大量工作要做。这意味着你有机会在职业生涯中做最重要的工作，同时让全球经济触手可及。
关于团队
营销运营团队推动营销和销售发展团队所依赖的共享基础设施的卓越表现：线索路由和线索管理、潜在客户数据、活动制作、营销系统和销售发展系统。该基础设施涵盖三个垂直渠道组：主动销售和被动销售、数字营销以及线下活动。我们确保底层运营和系统可靠、可扩展且维护良好。与需求生成系统紧密合作，营销运营使全球和地区营销人员以及销售发展代表能够专注于推动收入，而不是与运营和系统作斗争。
你将负责的工作
我们正在寻找一位营销运营负责人，领导一个关键团队以助力 Stripe 的增长。你将制定营销运营的方向，解决时效性强且复杂的运营和系统挑战，并培养经理和个体贡献者。你将成为营销、销售发展、产品管理、工程、分析和数据科学领域同僚不可或缺的合作伙伴。你将直接负责一个 15-20 人的全球营销运营团队，此外还负责 25-30 名具有间接汇报关系的生产专家。
职责
- 推动支持主动销售和被动销售、数字营销渠道以及线下活动的运营和系统的卓越表现
- 与需求生成系统合作，构建、采购、改进并支持数字营销活动、线下活动和销售发展的技术
- 确保我们准确地将线索路由并推进，以匹配销售覆盖决策、需求营销策略和既定时间表
- 确保我们生成并维护足够的账户覆盖范围和销售联系人及营销数据库订阅者的质量，用于销售和营销的接触
查看英文原文
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the team
The Marketing Operations team drives excellence across the shared infrastructure that the marketing and sales development teams depend on: lead routing and lead management, prospect data, campaign production, marketing systems, and sales development systems. The infrastructure covers three vertical channel groups: inbound and outbound sales, digital marketing, and in-person events. We ensure that the underlying operations and systems are reliable, scalable, and well-maintained. In close partnership with Demand Generation Systems, Marketing Operations enables global and region marketers and Sales Development Representatives to focus on driving revenue rather than wrestling with operations and systems.
What you’ll do
We are looking for a Head of Marketing Operations to lead a critical team to help power Stripe's growth. You will set the direction of marketing operations, solve time-sensitive and complex operational and systems challenges, and develop managers and individual contributors. You will be an indispensable partner to peers in Marketing, Sales Development, Product Management, Engineering, Analytics, and Data Science. You will be directly responsible for a global marketing operations team of 15-20, in addition to 25-30 production specialists with a dotted-line reporting relationship.
Responsibilities
- Drive excellence in the operations and systems that support inbound and outbound sales, digital marketing channels, and in-person events
- Partner with Demand Generation Systems to build, buy, improve, and support the technology for digital marketing campaigns, in-person events, and sales development
- Ensure that we accurately route and progress leads to match sales coverage decisions, demand marketing strategies, and agreed upon timelines
- Ensure that we generate and maintain sufficient account coverage and quality of sales contacts and marketing database subscribers for sales and marketing outreach
- Ensure that we produce digital marketing campaigns with velocity and at the highest quality
- Serve as the senior marketing operations voice in cross-functional workstreams with Sales Development, Sales Operations, Revenue, and Regional Marketing teams
- Build, develop, and retain a high-performing marketing operations team
- Set strategic direction, objectives, and key results for the Marketing Operations organization, aligned to broader marketing and Stripe-wide objectives and key results
Who you are
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- 10+ years of experience in B2B marketing or revenue operations and working directly on an enterprise marketing technology stack (Marketing Automation Platform, CRM, sales engagement, company and contact data, etc.)
- 5+ years of direct people management experience, including managing managers and building teams of 10+ people; experience managing distributed and global teams
- 3+ years of working in a global B2B company with hundreds of marketers and sales development representatives
- Demonstrated ability to design and scale operations organizations, including structuring teams and managing through ambiguity
- Experience leading programs across multiple functional areas simultaneously
- Track record of driving measurable improvements in B2B marketing operations
- Strong cross-functional influence and ability to drive alignment at senior levels across Sales Development, Sales Operations, Revenue, and Regional Marketing
- Strong analytical skills, including the ability to use data to diagnose operational problems, set targets, and evaluate program outcomes
- Ability to build working prototypes and demos with AI to solve marketing operations challenges
- Prior responsibility for launching AI solutions to sales development or marketing teams
Preferred qualifications
- 15+ years of experience in B2B marketing or revenue operations and working directly on an enterprise marketing technology stack (Marketing Automation Platform, CRM, sales engagement, company and contact data, etc.)
- 10+ years of direct people management experience, including managing managers and building teams of 10+ people; experience managing distributed and global teams
- 5+ years of working in a global B2B company with hundreds of marketers and sales development representatives