Programmatic Marketing Consultant
右侧 Up 正在寻找经验丰富的高级管理员，性能营销顾问，在程序媒体购买，DV360,YouTube,显示，视频和更广泛的绩效收获道中拥有深入实践专业知识。理想的顾问是高度运行性，舒适地直接在平台上工作，并且能够掌握战略和执行而不需要大量手持。他们应该了解程序购买背后的技术基础设施，知道如何优化复杂的媒体环境，并对库存，测量和可扩展的购买工作流带来明确的观点。责任。· 在 DV360,YouTube,显示器，视频和程序性购买道中进行自动策略和执行 · 管理活动设置，优化，步调，定位，库存采购和预算配置 · 领导开放交易所购买，PMP 设置，交易身份识别管理以及更广泛的库存战略 ·改善和标准化显示器和视频道中的购买工作流程 · 与分析，广告运营，创意，产品和增长团队合作以提高测量和竞选性能 · 建立可扩展的媒体购买基础设施并建立编程最佳实践 ·与更广泛的应用收购和增长目标协调显示和视频购买 ·监测性能趋势，解决平台问题，并沟通明确的优化建议 要求 · 58年以上在程序媒体购买，性能营销或数字收购方面的经验 · DV360,YouTube,显示器，视频，PMP 购买和交易身份管理领域的深入实践专业知识 ·对程序基础设施，交易所采购，库存采购和平台运营的强有力的理解 ·大规模的程序和视频收购预算管理的经验 ·直接在平台上运作的经验，而不仅通过服务或机构领导的结构进行管理 · 具有优化复杂媒体购买计划的经验，强大的分析和运营思维 ·熟悉 AppsFlyer,Kochava 或 Adjust 等移动应用程序收购和 MMP ·与消费者技术，移动应用，市场或类似复杂增长环境的前体验 · 具有强大的沟通技能和舒适性在跨职业工作 ·能够独立地运作快速发展的环境中。拥有战略和执行所有权 原创发布于喜马拉雅山
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Right Side Up is looking for experienced Senior Manager, Performance Marketing Consultants with deep hands-on expertise across programmatic media buying, DV360, YouTube, display, video, and broader performance acquisition channels.
The ideal consultant is highly operational, comfortable working directly in-platform, and able to own both strategy and execution without a lot of hand-holding. They should understand the technical infrastructure behind programmatic buying, know how to optimize complex media environments, and bring a sharp point of view on inventory, measurement, and scalable buying workflows.
Responsibilities
- Own hands-on strategy and execution across DV360, YouTube, display, video, and programmatic buying channels
- Manage campaign setup, optimization, pacing, targeting, inventory sourcing, and budget allocation
- Lead open exchange buying, PMP setup, deal ID management, and broader inventory strategy
- Improve and standardize buying workflows across display and video channels
- Partner with analytics, ad ops, creative, product, and growth teams to improve measurement and campaign performance
- Build scalable media buying infrastructure and establish programmatic best practices
- Align display and video buying with broader app acquisition and growth goals
- Monitor performance trends, troubleshoot platform issues, and communicate clear optimization recommendations
Requirements
- 5–8+ years of experience in programmatic media buying, performance marketing, or digital acquisition
- Deep hands-on expertise across DV360, YouTube, display, video, PMP buying, and deal ID management
- Strong understanding of programmatic infrastructure, exchange buying, inventory sourcing, and platform operations
- Experience managing large-scale programmatic and video acquisition budgets
- Experience operating directly in-platform, not only through managed-service or agency-led structures
- Strong analytical and operational mindset with experience optimizing complex media buying programs
- Familiarity with mobile app acquisition and MMPs like AppsFlyer, Kochava, or Adjust
- Prior experience with consumer technology, mobile app, marketplace, or similarly sophisticated growth environments
- Strong communication skills and comfort working cross-functionally
- Ability to operate independently in fast-paced, evolving environments with both strategic and executional ownership
Originally posted on Himalayas