Assistant Social Media Manager | Fintech | HKD30,000
关于我们的客户 一个增长最快的 CFD 经纪商，自2022年以来已增长到近250名员工。拥有 CYSEC （塞浦路斯证券交易委员会）,FSCA （金融部门行为管理局）和 ASIC （批发）的许可证。在香港，台湾，马来西亚，泰国，印度尼西亚，印度和塞浦路士岛有国际办事处。他们为个人，机构和介绍经纪人的国际客户群提供了广泛的金融工具，包括货币对，金属，能源，商品，指数，加密货币以及股票 CFD.关于角色 ·制定和交付整体社交媒体营销策略 · 管理和优化社交媒体/数字营销活动，以实现公司的 KPI 在促销，领先生成和品牌建设中。· 处理所有数字产品，确保品牌一致性。与内部设计师合作对视觉内容进行工作。·负责执行通信，概念开发，复制版，制作支持，媒体投放以及主题产品推广的数字营销智能等营销活动。· 从所有数字道来分析性能，为内部客户产生见解和建议。·定期提供报告，建议优化业务绩，市场情报和计划效率 · 保持最新的社交/数字营销技术和趋势；探索可能实现营销活动的机会要求 ·最好在5年以上实践的数字营销经验，特别是性能营销 · 在金融服务和金融科技行业工作是必不可少 · 内容营销，管理社交媒体道账户方面的记录 · 创新性，灵活性和愿意学习的团队参与者 · 需要对网络分析工具/软件的知识 · 全地区当前数字营销趋势和最佳实践的强有力的了解 · 在紧迫的期限内有效工作并独立管理项目的能力 · 具有强大的人际关系，演示技能，领导力和分析能力。最初发布在喜马拉雅山脉
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About Our Client
One of the fastest-growing CFD brokers, with growth to nearly 250 employees since 2022. Holding licenses of CYSEC (Cyprus Securities and Exchange Commission), FSCA (Financial Sector Conduct Authority), and ASIC (Wholesale). With international offices in Hong Kong, Taiwan, Malaysia, Thailand, Indonesia, India, and Cyprus.
They provide a wide range of financial instruments, including currency pairs, metals, energy, commodities, indices, cryptocurrencies, and stocks CFDs for their international client base of individual, institutional, and introducing brokers.
About The Role
- Formulate and deliver the overall social media marketing strategy
- Take ownership of all social media channels management and accounts management
- Manage and optimize social media / digital marketing campaigns to achieve company KPIs in promotion, leads generation, and brand building
- Handle all digital deliverables ensuring the consistency of branding. Working with an in-house designer on visuals.
- Responsible for executing marketing activities such as communications, concept development, copywriting, production support, media placements, and digital marketing intelligence of featured product promotions
- Performance analysis from all digital channels to generate insights and recommendations for internal customers
- Provide regular reports with recommendations for the optimization of business performance, market intelligence, and program effectiveness
- Stay updated on the latest social/digital marketing technologies and trends; explore possible opportunities to implement into marketing campaigns
Requirements
- Preferably 5+ years of hands-on digital marketing experience, especially in performance marketing
- Working in the Financial Services and Fintech industry is a must
- Proven track record in content marketing, managing social media channel accounts
- Team player who is innovative, flexible, and willing to learn in a dynamic working environment
- Knowledge of web analytics tools/software is required
- Strong understanding of current digital marketing trends and best practices across the region
- Ability to effectively work under tight deadlines and manage projects independently
- Strong interpersonal, presentation skills, leadership, and analytical skills
Originally posted on Himalayas