CRM游戏化经理
CRM Gamification Manager
市场运营未标注地域
公司Growe Talents
薪资未公开
工作地点Worldwide
地域资格未标注地域
时区要求日间重叠约 9 小时,基本正常作息
用工类型Full Time
发布时间13 天前
数据来源Himalayas
我们的客户Jugabet是一个面向拉丁美洲玩家的品牌和游戏平台。凭借强大的区域聚焦和本地化策略,Jugabet正在迅速成为该市场的重要参与者。
适合以下目标的人选:
- 开发和维护用户忠诚度计划;
- 产生创意并推出游戏化机制,包括战利品箱地图、小游戏和刮刮卡,包含线上和线下奖励;
- 管理CRM优惠活动和用户沟通;
- 每日监控活动表现并持续优化结果;
- 分析用户行为和关键产品指标以发现洞察和机会;
- 对受众进行分群并构建用户旅程中的参与流程;
- 与产品、CRM、市场、设计、内容、赞助和品牌团队紧密合作。
你需要具备的经验:
- 在在线赌博行业担任CRM、留存或游戏化经理2年以上;
- 具有CRM平台的实际操作经验(Smartico或类似系统是必须);
- 对B2C产品中的用户获取、参与、留存和忠诚度有深入理解;
- 有用户分群经验和基本的HTML知识;
- 有使用分析工具和优惠机制(免费旋转、现金返还、存款优惠)的经验;
- 有跨职能团队协作经验;
- 英语达到中高级及以上(西班牙语优先)。
如果你具备以下个人特质,将是非常合适的候选人:
- 友好、专业且以结果为导向;
- 好奇心强、思考周到、注重细节,尤其是在用户体验方面;
- 沟通快速、透明且高效;
- 能够适应数字和指标工作,或有意愿在此领域发展;
- 主动积极、负责任,并乐于尝试新想法并持续改进。
我们的客户提供具有竞争力的福利,以支持你的职业和个人成长,包括:
- 健康与 wellness 关注;
- 全球医疗覆盖;
- 成长机会;
- 福利计划(健身房/牙科/心理服务补贴);
- 以绩效为导向的奖励;
- 动态的工作环境。
申请,让你的成长旅程开始。
最初发布于Himalayas
查看英文原文
Our client, Jugabet, is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market.
Perfect for those who aim to:
- Develop and maintain user loyalty programs;
- Generate ideas and launch gamification mechanics, including lootbox maps, minigames, and scratch cards with online and offline rewards;
- Manage CRM bonus campaigns and user communications;
- Monitor campaign performance daily and continuously improve results;
- Analyze user behavior and key product metrics to identify insights and opportunities;
- Segment audiences and build engagement flows across the user journey;
- Collaborate closely with Product, CRM, Marketing, Design, Content, Sponsorship, and Brand teams.
Experience you’ll need to bring:
- 2+ years of experience as a CRM, Retention, or Gamification Manager within the online gambling industry;
- Hands-on experience with CRM platforms (Smartico or similar is a must);
- Strong understanding of user acquisition, engagement, retention, and loyalty in B2C products;
- Experience with user segmentation and basic HTML knowledge;
- Experience working with analytics tools and bonus mechanics (free spins, cashback, deposit bonuses);
- Experience collaborating with cross-functional teams;
- Upper-Intermediate English or higher (Spanish is a plus).
It’s a perfect match if you have those personal features:
- Friendly, professional, and result-oriented mindset;
- Curious, thoughtful, and attentive to details, especially when it comes to user experience;
- Fast, transparent, and effective communication skills;
- Comfortable working with numbers and metrics, or motivated to develop in this area;
- Proactive, responsible, and eager to test new ideas and continuously improve.
Our clients offer competitive benefits to support your professional and personal growth, including:
- Health & Wellness Focus;
- Global Medical Coverage;
- Growth Opportunities;
- Benefits Programs (compensation for the gym/stomatology/psychological service
- Performance-Driven Rewards;
- Dynamic Work Environment.
Apply, and let your growth journey begin.
Originally posted on Himalayas
本页面信息整理自 Himalayas,版权归原发布方所有。职位可能随时关闭,投递请以原始页面为准。
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