高级产品/市场营销分析师
Senior Product/Marketing Analyst
高级产品分析师
全职,远程办公
查看 The Global Talent Co. 的人才网络:
关于我们:
在 The Global Talent Co.,我们为全球领先的创新科技公司提供工作机会,提供稳定就业、具有竞争力的薪酬、职业发展机会以及与 25,000+ 名志同道合的营销专业人士组成的社区的接触。
您将工作的公司是一家快速发展的数据驱动型组织,专注于通过高级分析优化产品表现和营销效果。他们专精于电子商务和订阅制商业模式,利用前沿的数据科学工具推动战略决策。公司致力于创新和持续改进,通过可操作的洞察力赋能团队,加速增长并提升客户参与度。
职位描述
作为高级产品/营销分析师,您将在推动直接影响产品增长和营销投资回报率的数据驱动决策中发挥关键作用。您将分析复杂的数据集,设计并解读实验,并与产品和营销团队紧密合作以优化业务表现。
此职位适合一位善于用数据讲故事的人,他/她具备扎实的技术能力、商业洞察力和实验经验。
主要职责
- 分析产品使用情况、用户行为和营销活动表现,重点关注业务影响、增长和收入优化。
- 与产品经理和营销人员合作,定义商业指标,设计并执行 A/B 或多变量实验,并将结果转化为可操作的商业策略。
- 开发并维护仪表盘和报告,跟踪 KPI 并提供支持战略决策的洞察。
- 构建并部署数据管道和模型,自动化报告和分析流程。
- 主动识别并调查影响产品和营销成果的数据异常或趋势。
- 清晰地向利益相关者展示发现,将复杂的数据转化为商业建议。
- 与产品分析团队协作,参与数据基础设施和分析工具的开发与优化。
- 必备资格
- 量化领域的学士学位(统计学、数学、经济学、计算机科学);硕士优先。
- 7 年以上产品和/或营销分析经验,有可衡量的业务影响。
- 强大的数据分析能力,熟悉 SQL 和 Python 等工具。
查看英文原文
Senior Product Analyst
Full-time, Remote
Check out The Global Talent Co.’s talent network: https://www.globaltalent.co/network
About Us:
At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.
The company you will work with is a fast-growing, data-driven organization focused on optimizing product performance and marketing effectiveness through advanced analytics. They specialize in e-commerce and subscription-based business models, leveraging cutting-edge data science tools to drive strategic decision-making. With a commitment to innovation and continuous improvement, the company empowers teams with actionable insights to accelerate growth and enhance customer engagement.
THE ROLE
As a Senior Product/Marketing Analyst, you will play a pivotal role in driving data-informed decisions that directly impact product growth and marketing ROI. You will analyze complex datasets, design and interpret experiments, and collaborate closely with product and marketing teams to optimize business performance.
This role is ideal for a data-driven storyteller who combines strong technical skills with commercial insight and experimentation experience.
KEY RESPONSIBILITIES
- Analyze product usage, user behavior, and marketing campaign performance with a focus on business impact, growth, and revenue optimization.
- Collaborate with product managers and marketers to define commercial metrics, design and execute A/B or multivariate experiments, and translate results into actionable business strategies.
- Develop and maintain dashboards and reports to track KPIs and provide insights that inform decision-making at the strategic level.
- Build and deploy data pipelines and models to automate reporting and analysis processes.
- Proactively identify and investigate data anomalies or trends affecting product and marketing outcomes.
- Present findings clearly to stakeholders, translating complex data into business recommendations.
- Contribute to the development and enhancement of data infrastructure and analytical tools in collaboration with the product analytics team.
MUST-HAVE QUALIFICATIONS
- Bachelor’s degree in a quantitative field (Statistics, Mathematics, Economics, Computer Science); Master’s preferred.
- 7+ years of experience in product and/or marketing analytics with measurable business impact.
- Strong understanding of statistical concepts (hypothesis testing, regression analysis, time series analysis).
- Proficiency in SQL and experience working with large datasets.
- Experience in designing, executing, and interpreting experiments (A/B, multivariate) in product or marketing contexts.
- Strong problem-solving, analytical, and commercial acumen skills.
- Excellent communication and presentation skills to translate complex data insights for non-technical stakeholders.
- Experience with e-commerce businesses; experience with subscription-based models is a plus.
- Technical proficiency with:
- Python (Anaconda, Poetry/Pipenv or piplock)
- Version Control: Git, GitHub, GitHub Actions
- Infrastructure: AWS (S3, ECR, EKS)
- Reporting & Visualization: Tableau, Streamlit
- Workflow Orchestration: Prefect or Airflow
NICE-TO-HAVE
- Experience with MLflow, SpiceRack, Databricks
- Familiarity with hyperparameter optimization (Ax, Optuna)
- Experience contributing to data infrastructure and advanced analytics tools
This is your opportunity to make a tangible impact within a rapidly growing company dedicated to transforming the future of work. Join a team that values creativity, initiative, and results!
At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.