Paid Media Specialist
我们正在寻找一个数据驱动和结果导向的付费媒体专家加入我们不断增长的营销团队。在这个角色中，你将负责计划，启动，管理和优化多个数字平台上的付费广告活动，以推动领先生成，客户收购和收入增长。理想候选人具有强大的分析思维方式和实践经验在管理付费媒体运动。你将监测竞选绩效，优化预算，进行 A/B 测试，分析关键指标，并与营销和创意团队合作，最大限度地提高广告支出回报 (ROAS) 和实现业务目标。如果你对数字广告，性能营销和持续优化热衷的话，我们很想听到你的意见。要求 · 作为付费媒体专家，绩效营销专家，PPC 专家，数字营销专业人员或类似角色的经验。· 英语语言和书面沟通技巧出色。· 在谷歌广告，Meta Ads (Facebook & Instagram),LinkedIn Ads 和其他数字广告平台中管理付费活动的经验证明。· 强有力的了解竞选优化，观众定位，投标策略和预算管理。· 经验跟踪和分析使用 Google Analytics (GA4),Google Tag Manager,Looker Studio 或类似报告工具的竞选绩效。·基于性能数据进行 A/B 测试和优化竞选活动的经验。·强大的分析，组织和解决问题的技能。·熟悉转换追踪，归属模型和营销道。·在快速发展的远程环境中管理多项运动和优先事项的能力。·与 SEO,登陆页面优化或营销自动化平台的经验是个 плюс. · Google Ads,Meta 或 LinkedIn 广告认证是一个 плюс. 通过申请这个职位，我们将创建你的 Simera 专业钥匙 (SPK) 一个独特的钥匙，帮助你与雇主联系起来，脱而出，并确保合适。最初发布在喜马拉雅山
查看英文原文
We are looking for a data-driven and results-oriented Paid Media Specialist to join our growing marketing team. In this role, you will be responsible for planning, launching, managing, and optimizing paid advertising campaigns across multiple digital platforms to drive lead generation, customer acquisition, and revenue growth.
The ideal candidate has a strong analytical mindset and hands-on experience managing paid media campaigns. You will monitor campaign performance, optimize budgets, conduct A/B testing, analyze key metrics, and collaborate with marketing and creative teams to maximize return on ad spend (ROAS) and achieve business objectives.
If you are passionate about digital advertising, performance marketing, and continuous optimization, we'd love to hear from you.
Requirements
- Experience as a Paid Media Specialist, Performance Marketing Specialist, PPC Specialist, Digital Marketing Specialist, or a similar role.
- Excellent verbal and written communication skills in English.
- Proven experience managing paid campaigns across Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other digital advertising platforms.
- Strong understanding of campaign optimization, audience targeting, bidding strategies, and budget management.
- Experience tracking and analyzing campaign performance using Google Analytics (GA4), Google Tag Manager, Looker Studio, or similar reporting tools.
- Experience conducting A/B testing and optimizing campaigns based on performance data.
- Strong analytical, organizational, and problem-solving skills.
- Familiarity with conversion tracking, attribution models, and marketing funnels.
- Ability to manage multiple campaigns and priorities in a fast-paced remote environment.
- Experience with SEO, landing page optimization, or marketing automation platforms is a plus.
- Google Ads, Meta, or LinkedIn Advertising certifications are a plus.
By applying to this position, we'll create your Simera Professional Key (SPK) — a unique key that helps you connect with employers, stand out, and secure the right match.
Originally posted on Himalayas